Travel Trade The sweeping landscapes of Southwest Alberta are the result of millions of years of geological action. Retreating glaciers, shallow subtropical seas and colliding tectonic plates have reworked the landscape over time, creating the iconic panoramas that welcome you today. You’ll feel a sense of Alberta’s geological past when you stand and marvel at an of the unique land formations found in Southwest Alberta, including the site of Frank Slide in the Crowsnest Pass, The Okotoks Erratic, Devil Coulee near Warner or the hoodoos at Writing-On-Stone Park.
In Southwest Alberta, all roads lead to Lethbridge, the Province’s fourth largest city. The city was settled after 1870 when coal deposits were discovered in the river valley and the first coal mine was established by Sir Alexander Galt. Today, Lethbridge is a vibrant young city and commercial centre. With a multitude of attractions for visitors it’s the ideal jumping off point for all your adventures in Southwest Alberta. After you’ve experience the warm hospitality of which the city is known, you’ll want to venture out and explore our friendly communities and their diverse landscapes of prairies, badlands, foothills, river valleys and of course spectacular mountain scenery.
Looking for dramatic photo opportunities? You’ll find plenty especially watching the arrival of a prairie thunderstorm on the horizon or a spectacular evening sunset. How about an opportunity to see what pioneer life was like? Southwest Alberta communities love to share their history, and you’ll find museum with hands on activities, knowledgeable guides and storytellers throughout the region. Looking to spot a usual critter? Hundreds of bird and wildlife species make their homes in Southwest Alberta. If a more rugged adventure is what you seek, hiking, fishing, horseback riding, water sports and mountain bike trails are waiting for you! Southwest Alberta is filled with so many “must see” places and “one of a kind” attractions, you’ll wonder how you can fit it all in. No matter what direction you travel, you’re sure to enjoy unforgettable experiences and take away memories that remind you of what you’ve discovered; that Southwest Alberta truly is something special!
Chinook Country Tourist Association
2805 Scenic Drive
Lethbridge, Alberta Canada T1K 5B7